Resume mistakes, can quickly take your resume from the ‘to interview list’ to the reject pile. In order to ensure your resume, does not end up in the garbage bin, make sure your resume makes a positive impression on prospective employers, by creating a resume that meets the employer’s needs and by avoiding these top 10 resume mistakes below.
The top 10 resume mistakes to avoid
Madison avenue advertising formulas you should use in your resume
Effective advertising works. That is why every year, billions is spent across the globe by companies big and small, advertising in popular magazines, newspapers, trade magazines, television and online.
On the other hand, ineffective advertising is like flushing money down the toilet and is a complete waste of money.
So what is the difference between advertising that works and advertising or sales pitches that don’t? The difference in the trade is known as the AIDA formula, which stands for:
- Get Attention
- Capture Interest
- Create Desire
- Call to Action
Is your resume the wrong length?
I hope you had a great fortnight, since my last newsletter. This last fortnight I’ve been ‘flat out’ working on client applications, which has been great as I love transforming clients on paper and getting such positive feedback and results for my clients (gives me a natural high every time).
I’ve also received quite a few enquiries, one in particular which was about the correct length of a resume. So just how long should a resume be?
Does your resume suck?
Before you start sending out your resume, use this checklist below to make sure that your resume does not suck. Since the primary purpose of a resume is to successfully SCREEN OUT candidates, if your resume sucks, you won’t get to interview.

- Does your document provide lengthy information including all your work experience and personal details, even if this information is not relevant to the position you are applying for?
- Is your resume focussed on providing detailed job descriptions, outlining all duties and responsibilities, without any focus on achievements and contributions you made to various organisations? [Read more...]
What really happens to your resume when you apply for a job?
As more and more employers and recruiters advertise and ask you to apply for jobs online, it is important to know how to write a keyword rich resume for the online job boards. 
In this article I outline exactly what happens to your resume once you upload it on to the job boards, and how to create a keyword rich resume that ensures that your resume does not get overlooked for positions you are highly qualified for.
Resumes for lawyers – (solicitors and barristers)
This article was published to guide professional career consultants/resume writers, but as a lawyer, you will find the tips and strategies contained in this article equally useful.
Writing a résumé for a lawyer is like any other career marketing document. It is vital to create an employer-focussed résumé that looks at the process from the employer’s point of view, with a focus on accomplishments, a large splattering of key industry words, combined with relevant formatting for the sector.
This article is not a definitive essay on how to write a résumé for lawyers, but is more just a general guideline for those professionals writing a Curriculum Vitae, or résumé for the legal profession (solicitors and barristers) in Australia, United Kingdom and New Zealand.
Resumes for the Public Service Sector
Selection Criteria – Resumes for the Public Service Sector
The public sector application in Australia usually requires submission of a résumé, cover letter, and/or application cover sheet and detailed responses to a number of selection criteria. Whilst addressing selection criteria is the most important element of the selection process, (without them you will not be selected) from both an agency’s point of view and your point of view, a résumé, will assist in the selection process, to ensure that the most suitable person is selected and that your application does not get overlooked by the selection panel.



7 vital steps for creating winning resumes and selection criteria so you can secure your dream job.
Carolyn Smith BA, LLB, PLSC, CARW, CEIC, CERW
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