Recruitment can be a fickle game, and one of the largest gripes from job candidates is the fact they get overlooked for a job, even though they are suitability qualified.

The reality about job-hunting is that it is often not the best qualified person that gets the job.  The person that gets the job is the one that can successfully demonstrate that they meet the employer’s requirements.

Take this example:  Frances was a qualified lawyer with extensive experience in business development and marketing obtained from a leading law firm in London.  Upon returning to Australia, Frances applied for several positions at law firms, requiring a business development and marketing expert.  She failed to secure an interview – even though she met the employer’s exact requirements (if anything, her international experience made her more qualified than other job candidates). 

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It is really interesting, but the way job-hunters generally look for work and how employer’s generally look for someone to fill a vacancy are the absolute opposites of each other.

You see a typical employer generally fills a vacancy in this order or preference:

(a) promoting within;

(b) hiring someone that is known through a network, or someone that comes recommended by a friend, or colleague;

(c) using a recruitment agency;

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